Important Questions EVERY HOME SELLER SHOULD ASK Potential Real Estate Listing Agents
Below is a list of important questions SW Florida homeowners (or anyone thinking about selling their home) should ask when selecting a top real estate agent to sell their SW Florida home.
Experience
- Is Real Estate your primary, only occupation?
- How many years experience do you have as a full time real estate agent?
- How long have you been with your current real estate company?
- How many homes have you listed and sold in the past year?
- Your average length of time from listing to sale?
- What is your average sales price compared to listing price (%)?
Home Value
- What is our home worth?
- How did you arrive at this value?
- What is the recommended list price?
- What is our net at closing, including all fees?
- Is there anything we need to do to improve our homes value?
- Will these improvements make us more money or allow us to sell faster?
- How do you market your listings?
- Do you have a marketing plan for each property?
- What unique feature of our home will you showcase?
- Who will take photos, videos and write listing description?
- What technology do you use?
- Do you advertise on Facebook, Google, Yahoo, etc?
- Do you advertise in local print media?
- Do you advertise in any national publications?
- Do you have Enhanced Listings on Realtor.com?
- Are you a Premier Agent on Zillow?
- Signage - do you use any technology on your "For Sale Signs"?
Showings
- How do you schedule showings?
- How do you permit access to the property?
- Can you track who has seen the property?
- Do you gather showing feedback
Communication
- How often do you contact your clients with listing updates?
- What types of updates do you provide?
- What is your preferred means of communication i.e. text, email, phone?
Listing Company
- Do you have administrative back-up or person(s) you work with?
- What is your commission to be paid by us (seller)?
- What commission will you offer to a buyer’s agent?
- Are there any other fees or commissions we’re responsible for other than the commission?
- How long is your listing contract?
- Can we cancel the listing contract?
A couple of other items to look for - does the potential listing agent have a formal, professional listing presentation? How are they dressed? Are they honest and forthright with you with answers to your questions? Is their recommended listing price reasonable? What information did they use to arrive at the value?
If you, or someone you know is thinking about selling their home in SW Florida, CALL Ross Winchel (239) 898-1214 for a confidential market analysis.
